Social media has made marketing your business more accessible than ever. You may have already set up the relevant accounts, but what’s the best next step to get the most out of the platforms? Join this short course to learn how to create awareness of your brand, reach new audiences, and increase engagement.

In this course, you will gain knowledge about the different factors that drive social media marketing. You will be introduced to key digital marketing knowledge about copyright and social media policies but most importantly develop skills to create a successful social media strategy and campaigns. In addition to strategy and campaigns, you’ll learn how to measure your results.

On this course, you will learn how social media marketing can be useful to a professional social media strategist. If you would like to learn how to get the most out of social media and create engaging content across all platforms, whether it’s for your professional role or your own business, this course is for you.